WASHINGTON (AP) — President Joe Biden is staking his reelection bid on the political and financial muscle of the Democratic National Committee.
As it prepares for a bruising 2024 contest, his campaign plans to raise and spend around $2 billion. But it will do so in coordination with the national and state Democratic parties, in an effort to establish a coordinated campaign around the country. The idea is to bolster field, volunteer and data organizations, and ensure they work jointly to promote Biden and down-ballot Democratic candidates.
“The president is really rewriting the playbook when it comes to what a reelection campaign looks like and how we are in deep partnership with the DNC,” said Julie Chavez Rodriguez, Biden’s campaign manager, “and will continue to show, by all metrics, that we’re running a successful campaign.”
